Sara Schmidt Design is a small, nimble multi-disciplinary design studio specializing in experiential graphic design, placemaking and custom art
for the public.

We partner with our clients to craft thoughtful, site-specific design work that brings beauty, meaning, and clarity to the built environment. From comprehensive experiential graphic design packages, premium wayfinding and placemaking creative direction, our work blends story and a heart-led, people-first approach.

The studio is led by Sara Schmidt—a multidisciplinary designer, creative director, and artist with over two decades of experience working across architecture, brand experience, and fine art. Sara brings a unique blend of strategic thinking and creative intuition to every project, along with a collaborative spirit and a deep respect for architecture and appreciation of
the process of design.

We’re proud to be the lead experiential graphic design firm for Portland International Airport—and to collaborate on civic, cultural, healthcare, housing, and brand experience projects across the country.

about

Sara's Resume
Sara's Portfolio
Modern airport terminal interior with wood-paneled wall and large vertical windows, with people sitting and walking, some with luggage.

selected project list

Portland International Airport Tcore Expansion
Portland International Airport Concourse B Alaska Airlines
Alder 9 Housing Project
Hillside Housing Project
Port of Portland Headquarters Building
Nike Portland Store
Nike Chicago Store
Nike San Fransisco Store
Nike New York City Running Store
Nike Beijing Basketball and Running Stores
Nike Shanghai Store
Providence Portland Cancer Center
Randall Children’s Hospital
Providence St. Vincent Brain Institute
Shodair Children’s Hospital
Providence Alaska Hospital
Dana Farber
Denver Children’s Hospital
ZGF Portland Headquarters
Indigo Building Portland
Nike Town New York City
Clif Bar Headquarters Building
Director Park




A woman walking past a wall with a large, pixelated green leaf pattern mural.